Zero appointment imminent
There will soon be a new local suitor for the electric motorcycle brand Zero, which was left out in the cold when the previous importer pulled the pin before ChristmasZero Motorcycles is close to "finalising an appointment" of a new importer Down Under following the demise of the previous distributor in late 2014.
According to the Director of Sales in Asia Pacific for Zero Motorcycles, Phil Wilkinson, the appointment process has taken some time as the electric motorcycle company wants to make sure the new partner is the perfect fit for the growing brand, both in a commercial and technical capacity.
"We are towards the sharp end of the process, and we hope to be in a position to make an announcement very soon," said Wilkinson. "Zero, being an electric product, has to be treated differently to a 'normal' brand, and that's been at the forefront of our thinking right the way through this process."
Wilkinson concedes the withdrawal of the previous importer, Cento per Cento, just before Christmas wasn't ideal, especially with a revamped 2015 range on the cusp of being launched.
"The timing hasn't been perfect, but there is definitely lots of interest and demand in our products, which is a great thing. Once we appoint a new importer, we'll be seeing the 2015 models in a relatively short period of time, and there's a lot to like about them with a better fit and finish, increased range, Showa suspension, cast wheels, Pirelli tyres, better mirrors and Bosch ABS (anti-lock braking)."
Cento per Cento also had MV Agusta on its books, with the Italian brand now distributed by Urban Moto Imports.
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