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Dylan Ruddy4 Nov 2021
NEWS

Yamaha forms joint venture to produce e-bike motors

Yamaha is determined to be a big player in the growing e-bike industry

Yamaha has signed an agreement with India’s largest bicycle manufacturer to establish a joint venture for the production of hub-mounted drive units for electric assist bicycles (e-bikes).

Hero Cycles, which is a subsidiary of Hero Motors, will hold 90% of the joint venture, with Yamaha taking the remaining 10% stake.

The e-bike industry is growing rapidly, with Europe being the largest market. Roughly half of Europe’s e-bike offerings use hub-mounted drive units, which house the electric motor in the centre of the drive wheel, rather than in the centre of the chassis, as is common with bicycles.

Yamaha already has a dedicated e-bike range

Related Reading:
MV Agusta joins E-bike revolution
GasGas enters E-bike world
BMW reveals high-tech AMBY electric bike concept
E-Bike World Tour highlights electric mobility boom

As e-bikes continue to rise, Yamaha is hoping that hub-mounted drive options will too. The Japanese firm already offers e-bikes with centre-mounted drive units, but this new deal with Hero will hopefully broaden its reach within the e-bike world.

Electric transport is a hot topic in a number of industries, with environmental concerns forcing manufacturers to quickly adapt. While electric motorcycles have been a little slower to evolve, e-bikes have become hugely popular as both recreational and practical forms of transport.

E-bikes are bicycles that use electric motors to increase power produced from pedalling. There is also a growing market for hybrid-style e-bikes which blur the lines between bicycle and motorcycle. Melbourne-based Stealth Electric Bikes is one such example.

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Written byDylan Ruddy
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