Vespa and Christian Dior have joined forces for an exclusive collaboration which includes a scooter and a range of matching accessories.
The Vespa 946 Christian Dior scooter is a contemporary version of the Vespa 946 which first debuted at EICMA in 2012. The 946 Christian Dior is a tribute to the two brands, which share a similar passion for art and detail.
The original Vespa 946 was lauded for its ‘elegant, streamlined curves and technological innovations’ and featured an air-cooled, three-valve, single-cylinder 125cc engine.
Designed by Dior Creative Director, Maria Grazia Chiuri, the new Vespa 946 Christian Dior features a unique colourway and Dior branding.
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Vespa 946
In addition, there is also a specially designed top case with the Dior Oblique motif designed by Marc Bohan in 1967. A helmet with the same motif completes the range.
Vespa and Dior were both founded in 1946, in Florence and Paris respectively. The collaboration is a reflection of each brand’s heritage and iconic style.
It's not the first time Vespa has collaborated with fashion brand. In 2015, it released the Vespa 946 Emporio Armani edition.
The Vespa 946 Christian Dior and accessories will launch in 2021 in Dior boutiques around the world, as well as select Piaggio dealerships. There is no word on pricing or an Australian release yet.