'Redditch' edition Royal Enfields
The Classic 350 series now has special paint schemes inspired by the paint schemes of the 1950s Royal Enfields, and they go on sale in April 2017Royal Enfield has introduced 'Redditch' liveried versions of its Classic 350 machine, the ’50s era paint schemes inspired by the motorcycles that were produced in Redditch, UK – the birthplace of the marque. Redditch is located 15 miles south of Birmingham, and production continued there until 1967.
The Redditch colours are red, green and blue.
“Royal Enfield launched the Classic in 2008 based on its popular ‘J2’ model from the 1950s, as our brand has always taken inspiration from its rich heritage to come up with evocative motorcycles in the modern era," said Rudratej (Rudy) Singh, the President of Royal Enfield.
"The Classic then became one of the most loved motorcycles from Royal Enfield. Looking back into our decades old legacy, we have given Classic a makeover taking cues from the motorcycles produced at Redditch, Royal Enfield’s birthplace.
"The introduction of the Redditch series on Classic 350 is a reinforcement of the Classic franchise and its huge success across our markets.”
Apart from the new colours, the 2017 Redditch series will also feature the Royal Enfield Redditch monogram, first used in 1939 on the prototype of the 125cc two-stroke called the ‘Royal Baby’.
The outbreak of WWII put an end to the production plans of the Royal Baby, but it was soon adopted by the British armed forces, in particular para troops, to drop into enemy territory to support airborne troops.
The Redditch Classic 350 goes on sale in April 2017 for $6490 rideaway. Contact your local Royal Enfield dealer for more information on the Redditch range.
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