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NEWS
KTM records a cracking 2011
All the key indicators have gone through the roof for the Austrian juggernaut, as it sets out to broaden its global reach with a new 200cc machine in 2012KTM has announced – using Paul Keating’s parlance – a “beautiful set of numbers” for 2011, with turnover up 13.4 percent compared to 2011 and sales up 22.4.
In raw numbers, that equates to turnover of $A702m and sales of 81,200 units. That allowed KTM to record an EBIT (earnings before interest and tax) of $A38.4m and a net profit of $24.8m – a 30.7 percent improvement on 2010.
“The successful launch of the Duke 125 and the new Enduro Competition generation were crucial for these increases,” said Stefan Pierer, Chairman of the Executive Board of KTM Power Sports AG. “KTM’s market share in Europe increased by 30 percent from 4.9 percent to 6.3 percent compared to previous year.
“Hence, KTM is the most successful brand and outpaced its competitors clearly.
According to KTM, the European and American markets will decline slightly in 2012, which makes the implementation of its new global strategy – ie expanding into emerging markets – even more critical.
Leading that march is the Duke 200, which was recently presented to the public in New Delhi for the first time and is KTMs first model that will be available worldwide. And that means it will be coming to Australia, with price and availability yet to be locked in by KTM Australia.
The company expects sales of 20,000 for the liquid-cooled, single-cylinder four-stroke, but has not given a time frame for that goal.
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Written byBikesales Staff
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