Japan forecasts sales drop
Despite 2011 witnessing an increase in sales for the first time in six years, total demand for motorcycles is expected to drop again in 2012Total demand for motorcycles will drop in 2012, according tom forecast made by the nation’s peak motoring body, JAMA.
Japan’s domestic motorcycle market continues to struggle with a protracted slump, attributable not only to structural factors but also to higher vehicle prices stemming from mandatory compliance with new emissions regulations enforced in 2007 and the resulting smaller range of available models.
Nevertheless, motorcycle sales in Japan in 2011 grew 5.1 percent from 2010 to 445,000 units, marking the first overall increase in six years.
But 2012 isn’t shaping as such a lucrative one, with JAMA forecasting demand at around 433,000 units, a 2.7 percent decrease.
The decline is expected to come from the 50cc an under segment, while the other larger capacity classes are expected to remain firm.
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