Honda’s new ambassador
Craig Lowndes has joined the Honda stable, joining his V8 Supercar compatriot Rick Kelly. And he already has some toys to play with...Honda Australia has a new ambassador – the country’s most popular V8 Supercar driver, Craig Lowndes.
Lowndes is a long-time motorcycle enthusiast, riding regularly for both training and recreation. He now has a CBR1000RR to ride on the road for relaxation, and a Honda CRF450 dirt bike for mid-week training sessions.
“We’re delighted to welcome Craig into the Honda family and we are proud that he has chosen Honda as his brand of choice,” Honda Australia Motorcycles National Manager – Marketing, Glyn Griffiths said.
“Craig has a genuine passion for motorcycling and, as a person and professional athlete, he is a great fit to represent our brand.
“Everyone at Honda Motorcycles is looking forward to working with Craig and we are thrilled that he has chosen to represent us.”
Lowndes will attend the Australian MotoGP at Phillip Island in October this year as a guest of Honda.
“Aligning myself with Honda, the biggest motorcycle brand in Australia, is a tremendous opportunity and I am excited about what we can do together,” Lowndes said.
Lowndes is a five-time winner of the Bathurst 1000 and a three-time Australian touring car champion.
Now domiciled in Queensland, the former Victorian was recognised with an OAM in 2012 for his services to the community through road safety and his accomplishments in his sport, and he is also a four-time winner of Barry Sheene medal, V8 Supercar’s ‘best and fairest’ award.
Lowndes was previously an ambassador for Suzuki.
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