Harley-Davidson spin-off reveals new 2022 LiveWire One electric motorcycle
The first model from the standalone LiveWire brand is cheaper and will officially debut on July 18, 2021Harley-Davidson’s foray into electric motorcycle development has taken another huge step, with its new standalone LiveWire brand revealing its first model.
The new LiveWire One shares many similarities to its Harley-branded predecessor, but the contentious price tag of the original has been slashed by nearly $8000USD. The bike will initially launch in the US with a starting price of $21,999 (plus ORC). Availability in international markets is expected in 2022.
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While more information is expected when the bike makes its debut in North Carolina on July 18, the spec sheet reveals a slight increase in battery range with 146 miles of city range and 95 miles of stop-and-go use including highways. The increase comes at a cost though, with slightly decreased power figures of 100hp and 84ft-lb, down from 105hp and 86ft-lb. The new machine is also heavier (255kg compared to 249kg).
Elsewhere, the DC fast charge estimations of 0-100% in 60 minutes and 0-80% in 45 minutes remain the same, while the LiveWire One will also feature the advanced rider systems and 6-axis IMU of the original LiveWire.
The LiveWire brand will operate separately from parent company Harley-Davidson, but it will utilise the Milwaukee firm’s resources, knowledge, and DNA.
LiveWire will function under a ‘hybrid omni-channel’ model, which means it will use both physical and digital means to sell its products. As well as utilising its new livewire.com website, the brand will also introduce 12 dealerships in California, New York and Texas, with more expected late 2021.
The original Harley-Davidson LiveWire was the first production electric motorcycle from a major manufacturer but, despite positive media reviews, it was criticised for its huge price tag ($49,995AUD) and its battery range limitations.
Harley’s decision to launch a separate LiveWire brand has been met with divided opinions, but it will allow the company to continue to develop electric motorcycles without alienating the company’s existing fans, or sacrificing its 118-year history.
Meanwhile, the Milwaukee brand is preparing to unveil an all new model based on its previous 1250 Custom concept. The new machine will be powered by the same V-twin power-train as the recent Harley-Davidson Pan America adventure bike.
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