FCAI launches side-by-side safety campaign
Side-by-side vehicles and UTVs are commonplace on many Australian properties, but the FCAI is hoping to raise awareness about the possible risks of incorrect useThe Federal Chamber of Automotive Industry (FCAI) has launched a safety campaign for side-by-side (SXS) vehicle users.
Also known as utility terrain vehicles (UTVs), side-by-side vehicles are four-wheel off-road machines that feature roll cages to protect the driver.
The vehicles are used mainly on farms and in racing, and are sometimes seen as a safer alternative to quad bikes (ATVs). However, SXS vehicles still present dangers, and a recent series of accidents have prompted fresh safety calls.
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With support from its members including BRP, Honda, Kawasaki, Polaris, and Yamaha, the FCAI has commissioned a “long-term, multi-platform” safety campaign which began on October 21.
The new campaign addresses five key areas and encourages SXS users to wear a helmet, use nets and doors properly, wear seat belts, avoid overloading the vehicle, and ride to the terrain and weather conditions.
As well as a dedicated website, the campaign will also involve television commercials and social media posts.
Head to www.sidebysidesafety.com.au for more information.
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