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NEWS
Chinese motorcycle sales drop
2012 wasn't a great year for the Chinese manufacturers, with production and sales suffering double digit falls -- for a variety of reasonsChina, the world’s largest manufacturer of powered two-wheelers, didn’t enjoy the best time of it in 2012.
Figures released by the China Association of Automobile Manufacturers show that from January to December 2012, Chinese motorcycle sales decreased by 12.17 per cent to 23,650,688 units, and production also slumped during the same period – down 12.5 per cent to 23,629,791 units.
While still massive numbers on a global scale – China has been the world’s largest motorcycle manufacturer since the early 1990s – there are some worrying signs for the Chinese market – some which may be hard to negate.
Writing in www.motorcycle-usa.com, British expat David McMullan identified a number of reasons for the current malaise, including the implementation of National III emission standards in China in 2011; the banning or limiting the use of motorcycles in some Chinese cities; the all too homogeneous products; and the slow reform and transformation of the industry.
The issues have become so acute that some manufacturers are struggling to survive, including some of the more well known, top-tier brands which have suffered sales drops around 30 per cent in recent years.
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Written byBikesales Staff
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