
The 2014 Australian Motorcycle Expo in Melbourne, slated for November 21-23, has now been cancelled, with the organiser “declaring that there’s not enough room for two shows” in the Victorian capital.
The comment was made by Exhibition and Trade Fairs Event Director (Motoring Lifestyle) Paul Mathes, alluding to the fact that the Troy Bayliss-backed Moto Expo concept will also venture to Melbourne in 2014, with its event to be held at the city’s vast showgrounds complex from November 28-30.
“It was a corporate business decision to not proceed in 2014,” said Mathes.
“The FCAI (Federal Chamber of Automotive Industries) wanted to have a show in Melbourne, but we just felt that there wasn’t enough room for two events – simple as that. On that basis we withdrew from the process.”
When asked whether ETF would consider running motorcycle expos again in the future, he said: “Never say never. We have a large database, industry contacts , so if the appetite is there we would certainly look at it. Whether it could be back with a different name or format remains to be seen.
“But at the moment we still have plenty of events to hold, including Motorclassica and the National 4 x 4 shows.” Click here for more information on those events.
The withdrawal of ETF from the motorcycle show climate leaves Moto Expo as a single driving force, and its inaugural event will be held at the Brisbane RNA Showgrounds from March 21-23 (more information here).