Arctic Cat heads west
American ATV and SSV brand Arctic Cat continues its push into the Australian market, recently opening is first dealership in Western AustraliaArctic Cat recently expanded its Australian dealer network with the appointment of Millard Marine and Motorcycles in Bunbury, Western Australia.
It’s the first dealer to be appointed in WA and it brings the number of Arctic Cats outlets in this country to 16.
Arctic Cat’s brand manager, Simon Gloyne, said the appointment would add further momentum to the American ATV and SSV brand’s push Down Under. “Millards is a strong business with a long history in Bunbury and it’s great to partner up with them,” he said. “Our strong range of entry-level and high-end models has found another great home and there’s more to come,” he added.
Since entering the Australian market in March, 2013, Arctic Cat has continued to expand its corporate footprint. Its dealer network now includes four outlets in Victoria, four in New South Wales, three in Queensland, two in South Australia, one in Tasmania, one in the Northern Territory, and now one in Western Australia.
The company is seeking expressions of interest from other dealers considering taking on the Arctic Cat brand.
Visit www.arcticcataustralia.com.au for more information.
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