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Bikesales Staff3 Oct 2019
NEWS

25,000 sales target for MV Agusta

Five-year plan sees investment in new medium-capacity models

More models and dealer investment are the key elements of MV Agusta’s new five-year business plan.

The plan envisages sales of 25,000 motorbikes a year by the end of the plan, led by investments in a new premium and medium-capacity range.

MV Agusta recently announced it had signed a deal with Chinese motorcycle maker Loncin Motor Company to develop 350cc and 500cc models.

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Those capacities have been identified as global growth markets and opens up the brand to a much wider potential buying pool.

The company’s smallest model now is the 675cc triple-cylindered F3.

The funds for the expansion are being provided by MV Agusta shareholders, the Sardarov family.

Related:
MV Agusta news and reviews

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